Outdoor Cinemas
During Covid ATP had to adapt their buisness model to incorporate social distancing
The COVID-19 pandemic has had a significant impact on the event industry worldwide. Governments' measures to limit the spread of the virus, such as social distancing and travel restrictions, have resulted in the cancellation or postponement of many events, from large-scale festivals and concerts to weddings and business conferences. This has had far-reaching effects on the event industry, with many businesses and professionals struggling to stay afloat. The economic impact of the pandemic on the event industry has been severe, with a loss of revenue and jobs. However, the pandemic has also forced the industry to adapt and innovate, with many events moving online or adopting hybrid formats to reach audiences.
ATP took a different route with there adaptation to the challenging situation that COVID imposed.
With social distancing measures and theater closures disrupting the traditional movie-going experience. As a result, pop-up cinemas emerged as a popular alternative for movie enthusiasts seeking a safe and socially distanced way to enjoy films.
ATP invested in to a AIRSCREEN inflatable projection screen system. This is a versatile and convenient outdoor movie screen solution that has gained popularity in recent years.
The screen is made of a durable, high-quality PVC material that can withstand various weather conditions, making it ideal for outdoor events such as movie screenings, sporting events, and music festivals.
The AIRSCREEN inflatable screen comes in different sizes, ranging from small screens suitable for backyard movie nights to large screens that can accommodate thousands of viewers. The screens can be inflated using an electric blower and can be set up in as little as 30 minutes, making them ideal for events that require quick and easy setup. One of the unique features of the AIRSCREEN inflatable projection screen is its ability to provide a high-quality viewing experience.
The screen's material is designed to reflect and absorb light, providing excellent color reproduction and contrast. The screen's size and shape also allow for a wide viewing angle, ensuring that viewers in all areas have an optimal viewing experience.The AIRSCREEN inflatable projection screen has become a popular choice for outdoor movie events. The screens are versatile and can be used for a range of events, from backyard parties to large-scale festivals. The screens are also easy to transport, as they can be deflated and packed into a compact storage bag, making them ideal for mobile events.
We were able to pair this industry leading equipent with our state of the art projectors which enabled us to produce a variety of events during the pandemic from football and other sport showings to pop up cinemas in parks and forests.
